Bannon’s role has required a multi-faceted, proactive approach to value enhancement.  The team established a regime of informative asset monitoring and reporting, providing regular updates to the client.  At the time of instruction, Bannon’s primary role was to protect asset value through income and lease management. More recently, Bannon’s consultancy team refocused the strategy, capitalising on RPLV’s strategic position and large catchment area.  This involved a scheme wide rebrand and letting strategy.  Targeted consumer and occupier marketing initiatives were implemented, aiming to increase the catchment penetration of the park while adding value through the letting of vacant space.